 Tupac had
set up a company called Euphanasia to develop movie projects and help finance
such community-minded projects as a center for at-risk youth, inner-city sports
teams, and a toll-free number through which troubled kids could reach him. He
had Yaasmyn Fula come to L.A. to run it with Molly Monjouze. Yaasmyn tried to
organize Tupac's business affairs, and Molly did his financing for an at risk
youth center, the bankrolling of year round South Central sports teams, and the
setting up of an 800 number that would allow kids to call him when they had a
problem. He also had another company called 24/7, for his music and video work,
the scripts he was writing. He also planned on doing free concerts for schools
and the only way you could get in was to have at least a C average. He also
wanted to start a little youth league in California, a Pop Warner League, except
the rappers fund it and kids need at least a C average to play. He was also
working on funding a chain of day care centers. The Euphanasia logo consisted of a black angel of
death kneeling down on his knees with wings and an angel-like halo.
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 Makaveli
Records was meant to be Tupac's own record label distributed by Deathrow Records
and Makaveli The Don Killuminati: The 7 Day Theory was meant to be the first
release on the label. Planned signings included Asu, Big Syke, Ghetto
Stars, Nice & Smooth and the Outlawz. The following release on Makaveli
Records would've been One Nation, two albums recorded to show people that there
was no East Coast/West Coast beef. The first album would have been
released by Makaveli Records and the second would have been released by New
York-based Duck Down Records. The albums would've featured artists including
Bone Thugs-N-Harmony, Boot Camp Clik, D.P.G., Greg Nice, Kokane, Melle Mel,
Scarface, Scorpio, Snoop Dogg, Spice 1, the Luniz and of course Tupac himself.
The company
logo is the name Makaveli with a crown on it and a sword through it. The diamond
on the top of the I has seven lines coming out of it. In the Bible, Revelelation
1:16 reads, "In his right hand he held seven stars, and out of his mouth
came a sharp double-edged sword. His face was like the sun shining in all its
brilliance. 17, When I saw him, I fell at his feet as though dead. Then he
placed his right hand on me and said: 'Do not be afraid. I am the First and the
Last. 18, I am the Living One; I was dead, and behold I am alive for ever and
ever! And I hold the keys of death and Hades.' 2:8, To the angel of the church
in Smyrna write: 'These are the words of him who is the First and the Last, who
died and came to life again.' 10, Do not be afraid of what you are about to
suffer. I tell you, the devil will put some of you in prison to test you, and
you will suffer persecution for ten days. Be faithful, even to the point of
death, and I will give you the crown of life. 11, He who has an ear, let him
hear what the Spirit says to the churches. He who overcomes will not be hurt at
all by the second death. 12, To the angel of the church in Pergamum write:
'These are the the words of him who has the sharp, double-edged sword' 3:1, To
the angel of church in Sardis write: 'These are the words of him who holds the
seven spirits of God and the seven stars. I know your deeds; you have a
reputation of being alive, but you are dead.'"
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Amaru Records was created by Afeni
Shakur, Tupac's mother after his death. They own all copyrights of Tupac's unreleased work recorded under
Deathrow/Interscope and prior this time. Amaru Records is distributed by Jive Records.
Outlaw Recordz was founded by the Outlawz, Tupac's rap
group. The label gave them control of their own releases.
